We started PickleClub.ai because we saw a gap between how pickleball clubs want to operate and the tools available to them.
Pickleball is the fastest-growing sport in America. Thousands of new clubs are opening every year. But most of them are managed with spreadsheets, WhatsApp groups, and paper sign-up sheets.
We believe club owners deserve better. They deserve real data about their revenue, their players, and their courts. They deserve tools that save them time instead of adding more work. And they deserve software that actually understands how pickleball clubs operate — not generic booking platforms repurposed from tennis or yoga studios.
That's why we built PickleClub.ai: to give every club owner the tools and intelligence to grow their business, retain their players, and spend less time on admin.
A club owner opens six days a week. Runs 20+ sessions. Manages 200 players. Tracks payments in a spreadsheet. Sends reminders through WhatsApp. Has no idea which sessions are profitable and which are losing money. Players stop showing up, and nobody notices until the revenue dips.
Sound familiar? We talked to dozens of club owners, and the pattern was always the same: passionate people running their clubs on gut feeling because they had no tools to give them real answers.
The existing software options didn't help much. Most were built for court reservations — they could book a slot, but they couldn't tell you why Tuesday evenings are underperforming, which players are about to churn, or what promotion would fill your empty morning courts.
PickleClub.ai isn't a booking tool with AI features bolted on. We built AI into the foundation. Every feature — from scheduling to marketing to financial analytics — is powered by intelligence that learns from your club's data.
Instead of guessing which sessions to run or which players to reach out to, you get AI-generated recommendations based on real patterns in your club's data.
We don't just show you what happened. We forecast attendance, predict churn risk, and project revenue — so you can act before problems become losses.
Open Play sessions, skill-level matching, court rotation, weather cancellations — we understand the specifics of running a pickleball club because that's all we do.
Whether you have questions about the product, want to share feedback, or just want to talk pickleball — we're here.
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